Anyone who follows marketing trends may have noticed an upswing in the amount of hyper-sexualized commercials creeping into the later half of prime time programming.
Sure, there have always been adult chatline ads after 11pm, but lately I’ve been noticing advertisements as early as 6PM on basic cable stations for services and social networks that cater to Sugar Babies.
What is a Sugar Baby you ask?
It’s basically a prostitute, only one who just might be your little sister or the girl next door.
These websites are North American, post-technology pimps looking to hook up “college” girls with older, wealthier men willing to basically pay for sex. They make it sound a bit less vulgar, but it’s a gateway to prostitution.
“A Sugarbabe is a beautiful female in search of a financially secure, worldly man who can offer new and exciting experiences.”
The term actually goes back to the 1920s, and was deemed too salacious and so the term Gold Digger came to prominence instead. In post-downgrade USA, the favor has reversed, but we didn’t arrive here from nothing. Candy commercials always become more sensual during wartime, and hotel ads these days are practically softcore. These are all signposts on the race to the bottom. So what’s the good news?
Personal lubrication commercials run during daytime programming.
Outside of Dr. Oz doing topless Tuesdays, it probably can’t get much more ridiculous so as unlikely as it may seem, we just might be on the way out of this.
Granted, it’s been less than three days since the US’ credit rating was lowered, but there might be a silver lining to this.
In spite of what you may be hearing about interest rates possibly being on the rise, the truth is that they are likely to come under further regulation and your mortgage payments will possibly be lowered. If you don’t travel outside the US, you might not even feel much of a financial impact. If you do have European or Asian vacations on the horizon, you’re up shit’s creek, because the dollar took a hit like you won’t believe in the international currency market. If you’ve got any spare money squirreled away, this coming week might be a good time to buy in, as Bank of America stock took a nosedive, but will likely bounce back giving you a great short-term spike.
You might even be able to use that money to get yourself a sugarbabe.