A staple of childhood’s most beloved toys since their debut in 1949, Lego is more popular than ever. On the surface, they are simply colourful building blocks; but if you really look at it, the limitations of Legos are the imaginations of the builders. Over the past several years, Lego has become an art form unto itself, appearing in music videos, art installations and in video games.
Lego games have become so popular in fact, that they have inspired an upcoming feature film, The Lego Movie.
But why the sudden renaissance? Versatility, timelessness and broad appeal.
Lego is simply more than colourful building blocks. From their own franchises such as Ninjago and Duplo to licensed material from beloved pop culture franchises including Star Wars, Harry Potter, Batman, Lego truly has something that can appeal to anyone.
Pixar writer/animator Angus MacLane, uses Legos as another opportunity to explore his creativity, creating hundreds of new, unique pieces, as well as creating his own line of figures, CubeDudes and was the subject of an actual Lego Blockumentary.
As you begin your search for that perfect holiday gift, you might want to consider a set of colourful building blocks. Not only are they an ideal gift for any age, but also can inspire creativity and originality for many years to come.